Rovaniemi is the capital of Finnish Lapland, a town of about 66,000 people where two rivers, the Kemijoki and the Ounasjoki, meet, a few kilometers south of the Arctic Circle. For centuries it was a small trading post, and from the late 1800s a logging town, where lumberjacks floated timber down the rivers to the sea. Then in October 1944, at the end of the Lapland War, the retreating German army burned it almost to the ground. After the war, Alvar Aalto drew the new town plan, with the main roads spreading out from the center like a reindeer's head and antlers, which is why Rovaniemi looks so modern for such an old place.
Today most visitors come for Lapland itself: snow from November to April, the northern lights from late August to early April, huskies, reindeer, and Santa Claus, whom Rovaniemi has marketed as its most famous resident since the 1980s. In December the town fills with families and gets very expensive. Come in January to March for deep snow, more daylight and fewer crowds, or in summer for the midnight sun and the autumn colors of September.
This plan starts on a Tuesday and is built for winter. Day one is the town, Arktikum and Aalto's architecture, day two Santa Claus Village, the Arctic Circle and a husky safari, day three a reindeer farm, the fell of Ounasvaara and a sauna with an ice hole, day four the Arctic animals of Ranua and a brewery, and day five a snowmobile or ice-fishing morning and the art museum. Keep your evenings free for the aurora. For the bigger picture, see our page on Finland.